Don't choke

(#dontchoke) when your campaign reaches 4.3m Finnish people out of 5.5m. Thanks to important message of sustainable future with Neste's renewable energy solutions delivered with a world-class messenger, NBA player Lauri Markkanen (Chicago Bulls) and the dream team of people combining the two. The results were outstanding on every level. When a project is this powerful, you do not feel small even next to 2.13 m tall Lauri. All the photographs and film direction is by me.

Lauri Markkanen, the best NBA player in Finnish history X Neste